Rushiraj Patil

Growth · Marketing · Business Development · Mumbai Metropolitan Region

I Turn Business Goals Into Growth, Systems and Execution.

Growth strategy, marketing leadership, team productivity and business development, brought together by an entrepreneurial mindset and a focus on execution.

I’m Rushiraj Patil, a growth-focused marketing and business development professional with hands-on experience across team leadership, customer acquisition, brand development and AI-enabled business systems.

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01About

Strategy is important. Execution makes it real.

I’m a growth-focused professional working at the intersection of marketing, business development, team leadership and technology.

My experience spans entrepreneurial projects, EV charging infrastructure and founder-development initiatives. Across these environments, I have contributed to building brands, developing acquisition strategies, coordinating teams, improving working processes and creating digital systems that support business objectives.

What differentiates my approach is the ability to look beyond individual marketing activities. I focus on how strategy, people, processes, customer experience and technology work together to create sustainable business progress.

I enjoy taking ownership, bringing structure to complex tasks, improving team coordination and translating business objectives into practical action.

Strategic Thinking

Understanding business objectives and translating them into actionable growth initiatives.

Team Leadership

Coordinating responsibilities, aligning team activities and creating clarity around execution.

Productivity & Systems

Introducing structured workflows, task ownership, SOPs and repeatable working mechanisms.

Commercial Execution

Connecting marketing, customer acquisition, partnerships and business development with organisational priorities.

02Leadership

I don’t just manage tasks. I build better ways of working.

Leadership is not only about assigning responsibilities. It is about creating clarity, establishing processes, coordinating people and helping a team work more effectively toward shared goals.

Across 24x7 EV Charging Station and Founder Global Institute

Objectives — Agree what the team is working toward and why it matters to the business.

Team Management

I have worked in leadership positions involving team coordination, task allocation, execution planning and alignment of marketing activities with broader business priorities.

Productivity Mechanisms

I have introduced structured approaches to team execution, including organised outreach processes, clearer task responsibilities, repeatable workflows and standard operating procedures designed to improve consistency and productivity.

Process Development

I focus on making work easier to understand, execute and repeat. This includes documenting processes, organising responsibilities and reducing avoidable confusion in day-to-day operations.

Cross-Functional Coordination

My work connects marketing, business development, creative execution, digital operations and customer-facing processes. I understand the importance of keeping these activities aligned.

Ownership and Accountability

I approach responsibilities with an emphasis on ownership, follow-through and practical problem-solving rather than limiting my contribution to planning alone.

03Experience

Career in motion — from execution to leadership.

Experience 01Apr 2026 – Present Ongoing

The Business Research and Advisory Company

Growth Strategist — Founder Global Institute

Umbrella organisation → The Founders Lab Asia ecosystem → Founder Global Institute

Working primarily on Founder Global Institute, the founder-development and education vertical within The Founders Lab Asia ecosystem, I contribute to digital infrastructure, growth strategy, business systems and program execution.

Digital foundation

foundersglobalinstitute — team profile

Screenshot · Rushiraj’s profile on the Founder Global Institute website

Digital foundation & learning infrastructure

Developed the digital foundation and user-facing digital experience for Founder Global Institute.
Implemented learning management infrastructure to support structured program delivery and digital learning experiences.
Supported the development of digital systems that connect educational offerings with a structured user experience.

Growth strategy & go-to-market

Develop and execute growth strategies, marketing plans, sales funnels and go-to-market initiatives for founder-development programs.
Contribute to business development planning and the execution of growth initiatives.
Help connect digital activity with offline execution and distribution opportunities.

AI systems & business automation

Build AI-enabled business systems, chatbot solutions, workflow automations and API integrations.
Support the development of systems intended to improve operational efficiency across business initiatives.
Contribute to practical technology implementation rather than limiting the role to strategic recommendations.

Partnerships & distribution

Develop channel partnership initiatives.
Evaluate partnership opportunities and support offline distribution strategy.
Contribute to the processes needed to coordinate partner-driven growth.

Team coordination & operating systems

Establish internal processes, standard operating procedures and repeatable workflows.
Created a structured social media outreach playbook and trained team members to apply it consistently.
Coordinate team activities, assign tasks, monitor execution and support cross-functional delivery across marketing, business development and digital operations.

Electric Vehicle Infrastructure

Experience 02May 2025 – Present

24x7 EV Charging Station

Vidyut Vega Products & Services Pvt. Ltd. · Dombivli, Maharashtra

1,000+ Leads Generated
Marketing & Branding Leadership
Digital + Offline Growth Initiatives

Progressed from a marketing internship into a marketing leadership role, contributing to brand development, customer acquisition, marketing operations and market development for an EV charging infrastructure and Charging Point Operator business.

Stage 01 · Internship
Marketing Executive Intern
May 2025 – Jun 2025
Stage 02 · Leadership
Marketing & Branding Head
Jul 2025 – Aug 2026
Stage 03 · Consulting · not payroll
Independent Marketing Consultant
Current

24x7evstation.com — about us

Screenshot · Rushiraj’s profile on the 24x7 EV Station company website

Lead-generation engine

Digital campaignsOffline marketingPartnershipsleads contributed
to through marketing

Current consulting relationship

Continue to provide independent marketing consulting support, contributing strategic and execution-oriented input where required. This is a consulting relationship, not full-time employment.

Marketing & lead generation

Led marketing and branding initiatives for an EV charging infrastructure and Charging Point Operator (CPO) business.
Combined digital campaigns with offline marketing and partnership development.
Contributed to lead-generation initiatives that generated more than 1,000 leads.

Brand identity & creative execution

Developed brand identity and marketing collateral.
Worked on charger design concepts, brochures, presentations and packaging concepts.
Supported consistent visual communication across business and marketing materials.

Operational systems & automation

Helped establish marketing processes, SOPs, customer management workflows and internal operating systems.
Supported AI-enabled systems and automation, including workflow improvements and processes connected to customer management and payments.

Leadership & event execution

Managed marketing and branding activities across digital and offline initiatives.
Coordinated team tasks and helped align execution with business objectives.
Aligned marketing activities with business priorities.
Represented the company and helped execute its participation at an international expo in Pune.

Experience 03Jul 2024 – Present Ongoing

MarketMetric

Founder & Growth Strategist

Founded MarketMetric as a growth-focused business designed to work as an extension of clients’ teams, connecting strategy, marketing, creative execution and technology.

Founder-led growth initiative

MarketMetric

A growth partner that works as an extension of a client’s team — connecting strategy, marketing, creative execution and technology.

Explore MarketMetric

themarketmetric.com

01Strategy
02Creative
03Technology
04Growth

Entrepreneurship & client work

Built the venture from an initial local business project into a business serving clients and projects across multiple locations and industries.
Developed the venture's foundation, positioning and service approach.
Worked on projects for startups, growing businesses and established brands.

Growth & marketing strategy

Lead growth planning and brand positioning, aligning marketing activity with business objectives and customer acquisition.
Work across performance marketing, lead generation, website development, digital experiences, brand identity, creative direction and content strategy.
Develop integrated approaches spanning social media, search visibility, LinkedIn, conversion-focused landing pages and acquisition funnels.

Technology & business systems

Support the development of AI-enabled workflows, chatbot solutions, CRM-related processes and automation concepts.
Explore practical technology solutions that connect marketing activity with business operations.

Creative & digital execution

Contribute to website and digital experience projects for startups, growing businesses and established brands.
Work on projects associated with Shark Tank brands and international clients.
Work with creative and campaign initiatives that have achieved substantial audience reach, including content projects with millions of views.

04Impact

Where strategy meets measurable execution.

Leads generated through initiatives at 24x7 EV Charging Station: 1,000+
Overall BMS CGPA: 9.4/10
Final-semester CGPA: 10/10; 3
Professional perspectives: marketing, business development and technology-enabled operations

05Projects

The work behind the experience.

Context: Marketing and branding for an EV charging infrastructure business.
Objective: Support visibility, customer acquisition and business development.
My role: Marketing & Branding Head

Actions & systems

Marketing leadership and lead-generation initiatives
Brand communication and offline campaigns
Partnership development
Process improvement and marketing SOPs

Evidence

More than 1,000 leads generated through initiatives associated with the business.

Key learning

Digital and offline activity work best when they feed one shared lead process.

Context: Digital experiences, marketing processes and operational support for founder-development initiatives.
Objective: Build a stronger digital foundation and support structured program delivery.
My role: Growth Strategist

Actions & systems

Digital experience development
Learning management infrastructure
Social media outreach playbook and team training
AI-enabled workflows and coordination

Evidence

Delivered digital foundations, a structured outreach process and operational systems.

Key learning

A documented process, taught well, is what lets a team execute consistently.

Context: Creating a venture that connects strategy, marketing and technology.
Objective: Develop an integrated approach to business growth.
My role: Founder & Growth Strategist

Actions & systems

Brand positioning and growth planning
Digital experiences and lead generation
Content and creative execution
Automation concepts

Evidence

Grew from an initial local business project into a venture working across industries.

Key learning

Growth comes from connecting the pieces, not from any single channel.

06Skills

Capabilities, shown through the work.

Applied at MarketMetric and 24x7 EV Charging Station.

Growth Strategy
Go-to-Market Planning
Marketing Strategy
Brand Positioning
Performance Marketing
Lead Generation
Sales Funnel Development
Customer Acquisition
Content Strategy
Conversion-Focused Campaigns

Applied leading marketing at 24x7 EV Charging Station and coordinating teams at Founder Global Institute.

Team Management
Team Coordination
Task Allocation
Productivity Processes
SOP Development
Cross-Functional Collaboration
Business Development
Channel Partnerships
Outreach Strategy
Project Execution

Applied building digital foundations and automations for Founder Global Institute and MarketMetric.

AI-Enabled Workflow Automation
Chatbot Solutions
API Integrations
CRM-Related Processes
Learning Management Infrastructure
Website Strategy
Digital Experiences
Operational Workflow Design
Process Improvement

Applied to brand identity and collateral at 24x7 EV Charging Station and client work at MarketMetric.

Brand Identity
Creative Direction
Marketing Collateral
Campaign Concepts
Social Media Strategy
Landing Pages
Website Content
Digital Brand Experiences

Professional strengths

Strategic Thinking
Entrepreneurial Mindset
Creative Problem-Solving
Business Acumen
Ownership & Accountability
Communication
Adaptability
Execution Discipline

07Education

Strong foundations. Consistent progress.

Stage 01 · SSC

Secondary School Certificate

CMS English School

61.61% (COVID-19 lockdown; examinations not conducted)

Stage 02 · HSC

Higher Secondary Certificate

Model College

78.17%

Stage 03 · 2023 – 2026

Bachelor of Management Studies (BMS) — Marketing

Bunts Sangha S.M. Shetty College of Science, Commerce and Management Studies, Powai

9.4/10

Overall CGPA

10/10

Final semester

Overall grade

2nd

Rank in college

The undergraduate record reflects consistently strong academic performance, culminating in a perfect final semester.

08Certifications

Credentials & course completions.

Diploma in Digital Marketing
Digital Marketing Course
S.M. Shetty College, Powai
Digital Marketing Examination
Council for Information Technology and Educational Research (MCITER)
Achieved full marks
Fundamentals of Marketing Strategy
University of London
Brand Management
University of London
Artificial Intelligence
Yale University
Introduction to Psychology
Yale University
Human Resource Management
Certificate of Course Completion
Research Methodology
Certificate of Course Completion

09Recognition

Professional recognition.

Academic Distinction

Overall CGPA of 9.4/10 and second rank in college.

OMG Book of Records — Certificate of Achievement

Recognition associated with completing the mathematical test for the ‘Largest Mathematical Test at Multiple Locations’ initiative.

District-Level Inter-Collegiate Kabaddi Winner

Won a district-level inter-collegiate Kabaddi competition.

State-Level English Marathon Merit Holder

Achieved state-level merit recognition in an English marathon during school.

09Philosophy

How I think about business.

01Strategy without execution remains an idea.
02Teams perform better when expectations and responsibilities are clear.
03Good systems make effective work repeatable.
04Marketing should connect business objectives with customer behaviour.
05Technology is valuable when it solves a real operational problem.
06Ownership means taking responsibility for moving work forward.

10Contact

Let’s build something that moves business forward.

I’m interested in opportunities where strategic thinking, marketing execution, business development, team leadership and operational improvement can contribute to meaningful business outcomes.